Vegan O’Brien

Vegan O’Brien

  • Design
  • Development
  • Product

After years of successfully selling their amazing cookies locally in the NYC-metro area, Vegan O'Brien expanded to ship cookies all across the country! We launched an all new website with WordPress-powered ecommerce and an Etsy shop. I also used their product photography to design graphics for a sliding banner carousel on the home page.

Vegan O’Brien | Alicia Hurst- Product Manager

Coming Soon

Vegan O'Brien's original under construction page was too sparse and technically outdated, with the text actually being an image map! The new temporary landing page, which was live after the Etsy shop launch but before the full ecommerce site was complete, showcased the newly commissioned, mouthwatering photography and an email signup form.

Vegan O’Brien before and after | Alicia Hurst- Product Manager Vegan O’Brien before and after | Alicia Hurst- Product Manager

First Bite

Vegan O'Brien scored so many fans by taking photos of them enjoying their very first bite of cookie. But the original site was just a sparse, poorly customized Blogspot template that made it obvious just how little he updated it. The new site has dedicated space for rotating First Bite photos as well as upcoming events and testimonials.

Vegan O’Brien before and after | Alicia Hurst- Product Manager Vegan O’Brien before and after | Alicia Hurst- Product Manager

Social Networking

Creative direction and setup of Etsy and Twitter pages.

  • Vegan O’Brien | Alicia Hurst- Product Manager
  • Vegan O’Brien | Alicia Hurst- Product Manager